Above Snakes Small Business Spotlight: XOL

Small Business Spotlight: XOL

By Above Snakes

XOL — an art, lifestyle, and footwear shop built on dreams, tradition, and an unwillingness to compromise.

Where It Started

XOL came to founder Valentino Romero through a series of vivid dreams and visions that he understood as instructions for his life's work. At its center is the belief that life begins with community, and that knowledge should be approached with humility.

That understanding shapes every pair of shoes. Deer hide, traditional leatherwork, and woven Mayan blouses are treated with care, carrying the stories and craftsmanship of the people who made them.

XOL shoe display shelves

Handcrafted shoes on display inside XOL Original

Made With Purpose, Not Mass Appeal

To Valentino, the shoes are offerings, created with purpose rather than for mass appeal. That principle has led XOL to turn away opportunities that would compromise the traditions and relationships behind the work.

Valentino and Christina inside XOL Original

Valentino and Christina among XOL's handmade goods

Creating Space

Together, Christina and Valentino continue creating space for Indigenous knowledge and artistry. XOL Original leaves us with a blueprint for considering what gives an object its value, who carried its knowledge forward, and how something meaningful should be received and cared for.

Handmade XOL shoes and the founders together

Handcrafted suede shoes with leather soles

Follow along at @xoloriginal on Instagram to see more of their work.

XOL Original storefront sign